2013年5月22日星期三

2013.5.22 Graphic Design 2 --- Designers influence grid system


    A kind of format design, produce in the early twentieth century European countries, perfect the fifties, in Switzerland.

    Grid design style formation is dependent on the construction of its profound influence, his style is characterized by using digital proportional relationship, through strict calculation, the type area is divided into numerous uniform size of the grid.

    Will into a column, the second column, 3 columns and more bar put words and pictures in it, make the space has a certain rhythm change, produce beautiful rhythm relations, the grid design in practice with scientific, seriousness, but also bring the negative effect of mechanical layout.

    In the page design, grid provides all the design elements of a structure, it makes the design to create a more relaxed, flexible, also let the designer's decision-making process easier. When arranging elements on the page, the use of the grid can improve the accuracy and consistency, to create provides a framework for a higher degree of. Grid enables designers to make reliable decisions, and effectively use their time. They can design and arrangement of the injection energy - the look is quite small and unrelated elements, such as page Numbers - could have dramatic impact on page, make people through the prints feel the pulse of design.
 
              The grid is the foundation of the design was established. In essence, it is a piece of design work of the bone. Using grid is to organize the content of the page can improve the accuracy and consistency, it provides a framework for a higher degree of; Grid to a great extent, convenient and simplify our typesetting work. Unlike print media, web grid design should consider different browsers, different operating system platforms, different variable factors such as the screen size, web page design of grid system need to be able to adapt to these changes. Grid can greatly increase the network's visual environment.
 



 


"The grid system is an aid, not a guarantee. It permits a number of possible uses and each designer can look for a solution appropriate to his personal style. But one must learn how to use the grid; it is an art that requires practice."

- Josef Müller-Brockmann

 

 



Josef Müller-Brockmann


Born


(1914-05-09)9 May 1914Rapperswil, Switzerland


Died


30 August 1996(1996-08-30) (aged 82)




University and Kunstgewerbeschule, Zurich


Occupation



·Teacher











 

 

 
 


Josef Müller-Brockmann, (May 9, 1914, in Rapperswil August 30, 1996), was a Swiss graphic designer and teacher. He studied architecture, design and history of art at both the University and Kunstgewerbeschule in Zurich. In 1936 he opened his Zurich studio specialising in graphic design, exhibition design and photography. From 1951 he produced concert posters for the Tonhalle in Zurich. In 1958 he became a founding editor of New Graphic Design along with R.P. Lohse, C. Vivarelli, and H. Neuburg. In 1966 he was appointed European design consultant to IBM. Müller-Brockman was author of the 1961 publications The Graphic Artist and his Design Problems, Grid Systems in Graphic Design where he advocates use of the grid for page structure, and the 1971 publications History of the Poster and A History of Visual Communication.

He is recognised for his simple designs and his clean use of typography, notably Akzidenz-Grotesk, shapes and colours which inspires many graphic designers in the 21st century.

 

 

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